So I am kind of {really} excited about this whole TOMS Mystery Box thing. Have you heard of it?! TOMS has created a new product - a mystery product - and six Neiman Marcus stores, one being right here in Fort Worth, have been chosen to take part in the unveiling of the next chapter of TOMS shoes. The boxes are currently locked and on Tuesday, June 7th, all 80 boxes will be simultaneously opened revealing the mystery product world wide.
Can we just talk for a second about the geniusness <--- yes that is a word in my head that this PR is?! Geez. Whoever thought of this idea will be receiving a hefty bonus this year.
Anywho, Neimans here in FW will be hosting an unveiling party in store beginning at 12:00pm with the big reveal at 12:30. Guests will find a DJ, bites, beverages and Wii ping pong. {Not gonna lie...I'm going just for the Wii}. There will be a limited supply of the mystery product for sale in store. Here is a link to the Neiman's blog about the day as well as the TOMS site itself.
I am so intrigued! So what do you think TOMS next chapter will be? First they were one for one shoes...but now one for what??
Ooooo that sounds very cool! I hope the mystery shoes are brightly colored for your sake! I still don't own a pair of TOMS but I've heard nothing but good things.
ReplyDeleteGenius! I admire creativity in all forms
ReplyDeleteHave fun
Miranda
www.indcfashion.com
A sandal?
ReplyDeleteSuch a creative idea! Hope you will be posting about this event..it has me so curious as to what Tom's is debuting!!
ReplyDeleteMandy
www.kinistyle.com
What a great idea!! I wonder what it could be...I love Tom's branding, and I love their shoes, so comfy! Can't wait to find out what it is! Happy Friday! xo
ReplyDeletewww.inthepinkandgreen.blogspot.com
DEF a creative idea..I have two pairs of toms and live in them all spring/summer. I thought the one for one was marketing genius..and now they have topped that...they have someone really creative working for them:)
ReplyDeleteC